.wiz

The mission of .WIZ is to provide a memorable and expressive namespace for expertise, guidance, and inventive problem solving online. "Wiz" evokes both the wizard, associated with ingenuity and transformation, and the colloquial "whiz," meaning someone exceptionally skilled or capable. The concept is also familiar in technology through software wizards that guide users step by step through a task. .WIZ brings these meanings together in a short, intuitive label for people, products, services, and content that help users get something done. Intended registrants include developers, product and support teams, consultants, educators, creators, entertainers, technical communities, and small businesses seeking to communicate expertise or provide useful guidance. Developers may publish tools or documentation, consultants may showcase specialist knowledge, educators may provide tutorials, and gaming or maker communities may share strategies, scripts, or techniques. Magicians and entertainers may also use the literal meaning of "wiz" for performances, tutorials, and audience experiences. Intended users are people looking for useful help, expertise, shortcuts, how-tos, or skilled services. Natural uses include assistants, tutorials, troubleshooting resources, optimizers, expert services, and guided experiences. Illustrative, non-exclusive, and non-reserved examples include setup.wiz, migrate.wiz, photo.wiz, tax.wiz, fix.wiz, help.wiz, debug.wiz, tips.wiz, and scripts.wiz. Other uses may include product knowledge hubs, automation libraries, support sites, professional pages, magician portfolios, gaming guides, and educational resources. Short .WIZ addresses may also work well with QR codes, event materials, product packaging, and other situations where a memorable call to action matters. The Applicant intends to make .WIZ broadly available through ICANN-accredited registrars and encourage adoption through practical examples of how the namespace can be used. Outreach may include naming guidance, use-case examples, registrar communications, case studies, and engagement with developer, creator, education, small business, gaming, and entertainment communities. Registrants will have flexibility to bring their own expertise, creativity, and personality to the namespace. The long-term purpose of .WIZ is supported by the continuing demand for ways to make information, expertise, and assistance easier to find and use. How people seek help will continue to evolve, from documentation and tutorials to automation, interactive tools, conversational assistants, and new digital experiences. .WIZ is intended to provide a recognizable home for these uses as the ways people solve problems and share expertise evolve. Long-term sustainability is expected to come from diversified demand across technology, professional services, education, entertainment, creator communities, and small businesses. Personal and commercial registrations, recurring product and content cycles, and continuing demand for guidance and expertise provide multiple potential sources of registration and renewal activity. Standard industry practices and broad registrar distribution will support accessibility, adoption, and sustainable growth of the namespace over time. The Applicant will operate .WIZ in accordance with applicable ICANN requirements and established registry practices, providing a stable foundation for registrars and registrants. Ultimately, .WIZ is intended to be a home for know-how with a little personality - a place where expertise can be shared, difficult things can be made easier, and the next clever solution may be only a .WIZ away.

The proposed .wiz top-level domain represents the wiz - everyday shorthand for someone remarkably good at something, and for the step-by-step helper that walks a person through a task. The word also keeps its familiar sense of magic, tricks, and playful invention. Intercap Registry proposes to operate .wiz as an open namespace, available for registration by the general public without restriction. Intended registrants include individuals, creators, businesses, and organizations of all kinds that are skillful at something, offer step-by-step help, or use the word in its playful sense. Intended users are members of the general public seeking those resources. Intercap Registry will make .wiz names available worldwide through ICANN-accredited registrars, promote awareness and adoption of the namespace, publish its registration policies ahead of launch, operate the TLD openly, respond promptly to reports of abuse, and comply with applicable safeguards. Demand for this category is durable: praising skill and walking people through a task are standing features of websites across sectors, and the word is not tied to any trend, technology, or single company.

Mission and Purpose The .wiz top-level domain is intended to benefit Internet users by enabling WIZ & ASSOCIATES, SOCIEDAD ANONIMA DE CAPITAL VARIABLE (abbreviated WIZ & ASSOCIATES, S.A. DE C.V., hereinafter "The Company") to communicate more easily, securely and effectively with all Internet users, and particularly with its customers, employees and affiliates. The TLD will serve as a dedicated branding, technology and services platform for The Company's mission and its businesses. Mission and purpose. WIZ & ASSOCIATES, S.A. DE C.V. is a company of Salvadoran nationality, domiciled in San Salvador, El Salvador, constituted for an indefinite term. Under Clause Four of its articles of incorporation, its principal purpose is to devote its share capital to all classes of lawful activities and especially to: (i) the management of enterprises and their commercial operations; (ii) the development of software for enterprises; (iii) the operation of the global network and the server infrastructure necessary for the foregoing, without depending on third-party hosting providers. "wiz" is the Company's own corporate name and registered brand: the Company is the registered owner of the word mark WIZ, Swiss trademark registration number 852629. The purpose of the .wiz TLD is to provide a trusted, exclusively controlled namespace, operated by or on behalf of The Company, for the distribution and exchange of information among The Company and its stakeholders via websites, applications, email and other online services that reside within the .wiz space. By consolidating The Company's online presence under a single authoritative TLD, .wiz gives users a reliable signal of authenticity and reduces the risk of phishing, spoofing and brand abuse. Intended registrants and users. .wiz is a single-registrant ".brand" TLD operated under ICANN Registry Agreement Specification 13. The Company will be the sole registrant: it initially intends to reserve all names within the TLD for itself and to register and use second-level domains for its own purposes and those of its group companies. Any third-party use of a domain would occur only under a contract with The Company that limits use to purposes The Company specifies, enforced through monitoring and prompt action. The users of the TLD are The Company's customers, employees, partners and affiliates worldwide, who will rely on .wiz domains to reach The Company's official online services. Activities to achieve this purpose. The Company will use .wiz domains for its corporate and business websites, customer-facing services, secure communications and email, and may provide related services such as hosting, content delivery and marketing under the TLD. Operating the global network and the server infrastructure required by its own business, without dependence on third-party hosting providers, is among the express purposes for which the Company was constituted, and the .wiz TLD extends and protects The Company's Internet presence under a namespace it fully controls. Sustainability over time. The Company was constituted by public deed on July 18, 2025 and was entered in the Register of Companies of the Commercial Register of El Salvador on August 27, 2025, under entry number 266 of book 4928. It was constituted for an indefinite term. The .wiz TLD is intended as long-term infrastructure for that business, not as a speculative or transitional namespace, and The Company intends to operate it for the full term of the Registry Agreement and to renew it thereafter. Competition, differentiation and innovation. .wiz does not compete with existing generic TLDs for registrations, because it is not open to third-party registration. It differentiates The Company's authentic online presence from look-alike domains in open TLDs, and allows The Company to design a namespace whose structure reflects its own products, services and organisation rather than the constraints of a shared registry.