.prompt

.PROMPT exists to provide a distinctive, memorable namespace for the expanding ecosystem of human-to-AI and system-to-AI interaction. The term ‘prompt’ has become a widely recognized concept in modern artificial intelligence, describing how a person or system communicates intent or instructions to an AI model. .Prompt Inc. is applying for the .PROMPT string to create a top-level domain that AI companies, tool builders, research labs, agencies, independent developers, influencers, and any organization deploying digital twins or chatbots can use to signal, at the domain level, that a site, product, or service is built around or for AI interaction. The gTLD is intended to serve as recognizable digital real estate for: ● AI model providers and platforms ● Prompt engineering and AI tooling companies ● Agencies and consultancies offering AI-related services ● Independent developers, researchers, and educators publishing AI-related content or products ● Influencers and content creators operating AI-driven personas, digital twins, or branded chatbots ● Companies deploying digital twins (AI-driven virtual representations of a brand, executive, or product) for customer or audience interaction ● Companies deploying customer-facing or internal chatbots and other conversational/prompt-driven interfaces ● Any organization that wants to signal an AI-native identity to its audience .Prompt Inc. will operate the registry with a policy of open, unrestricted registration: no applicant will be required to prove AI-industry affiliation to register a .PROMPT domain. .Prompt Inc. intends to operate .PROMPT as an open generic TLD without requiring registrants to demonstrate affiliation with the AI industry. This approach is intended to preserve broad accessibility while maintaining a clear market identity centered on artificial intelligence and prompt-driven digital interaction. To achieve this purpose, Prompt Inc. intends to establish distribution through ICANN-accredited registrars, conduct launch and ongoing marketing directed toward AI-related businesses, developers, creators, agencies and technology users, and work with registrar and industry partners to build awareness of .PROMPT as an AI-oriented namespace. Prompt Inc. also intends to support adoption through educational content, outreach, promotional programs, and use cases demonstrating how .PROMPT domains can identify AI products, services, conversational interfaces, digital identities, and AI-enabled experiences. The mission and purpose of .PROMPT are intended to be sustainable over time because the namespace is not dependent on a single AI product, platform, model, or technical architecture. The concept of prompting and human-to-AI or system-to-AI interaction applies across a broad and evolving range of AI technologies and use cases. Open registration allows the namespace to serve both current and future participants in the AI ecosystem, while recurring domain registrations and renewals provide an ongoing commercial basis for registry operations. As AI technologies and methods of interaction evolve, .PROMPT is intended to remain a broad identifier for organizations, products, services, and individuals participating in AI-driven digital interaction.