The mission of .TIME is to provide a namespace associated with the applied-for string. The .TIME gTLD is intended to serve a broad range of registrants and users, including individuals, businesses, organizations, communities, projects, and other entities that identify with, relate to, or wish to be associated with the concept represented by the applied-for string.
The purpose of .TIME is to enable registrants to establish online identities using domain names that correspond to this concept. To achieve this purpose, Fore Course, LLC will make .TIME available for registration through registrars and other appropriate distribution channels; maintain a secure, stable, and reliable registry infrastructure; implement registration and operational policies that support the availability, security, and integrity of the namespace; and provide ongoing administration of the gTLD to enable registrants to register and use domain names within the namespace.
The purpose of .TIME is sustainable over time because the applied-for string is broadly recognized and has broad applicability across a wide range of contexts. As society, technology, and methods of communication evolve, organizations and individuals will continue to establish online identities associated with the applied-for string.
The mission of the .TIME top-level domain is to provide a trusted, intuitive, and globally accessible namespace built around one of humanity's most universal concepts - time. .TIME will empower individuals, businesses, organizations, and communities to create meaningful digital identities centered around time, schedules, events, productivity, history, memories, and shared experiences.
.TIME is intended to serve as the Internet's trusted destination for time-related content, services, products, and identities. Whether coordinating appointments, promoting events, preserving history, improving productivity, sharing life's milestones, or delivering innovative time-based services, .TIME provides a memorable and globally recognizable namespace where every moment has a place.
The intended registrants include businesses, entrepreneurs, creators, event organizers, educators, technology companies, productivity and scheduling platforms, media organizations, government agencies, non-profit organizations, and individuals whose products, services, or communities are connected to time. The Registry Operator will achieve this mission through partnerships with ICANN-accredited registrars, marketing and educational initiatives, community engagement, and the promotion of innovative uses of .TIME across industries and regions.
The Registry Operator anticipates broad and enduring global interest in .TIME because time is universally relevant across every culture, language, geography, industry, and individual. Unlike concepts tied to specific technologies or market trends, time is a timeless constant that will remain meaningful for generations. As a globally recognized namespace built around one of humanity's most universal concepts, .TIME will provide a trusted digital home for the moments, experiences, and connections that transcend borders, languages, and generations. As technology continues to evolve, .TIME will serve as a lasting reminder that while innovation shapes our future, the moments we share and the time we spend together remain what unite us all.
1. Mission and purpose. This gTLD will be operated as an open, unrestricted generic top-level domain. Its purpose is to expand naming choice in the DNS by making this term available at the top level for any lawful use chosen by the registrant. Registrations will be available to all registrants on a first-come, first-served basis through ICANN-accredited registrars, subject only to the Registry Agreement, ICANN Consensus Policies, and applicable law. The applicant will not operate this gTLD on an exclusive basis.
2. Intended registrants and users. Intended registrants are individuals, businesses, and other organizations worldwide seeking a short, meaningful domain name. There are no eligibility or name selection restrictions beyond those required by the Registry Agreement, ICANN Consensus Policies, and applicable law. Intended users are internet users worldwide who access domain names registered in this gTLD.
3. Related activities. The applicant is an established registry operator under contract with ICANN for 35 gTLDs, including .xyz. It has in place a qualified Registry Service Provider, distribution agreements with ICANN-accredited registrars across multiple regions, and all required rights protection mechanisms and DNS abuse mitigation practices. For this gTLD the applicant will onboard the TLD to its existing registry platform, conduct a Sunrise Period and Trademark Claims Period, launch General Availability through its registrar channel, and maintain ongoing registrar enablement, abuse monitoring, and compliance reporting.
4. Sustainability. Operation is funded by recurring registration and renewal revenue and does not depend on any single registrant, sector, or campaign. This gTLD will run on the applicant's existing shared registry infrastructure, so incremental operating cost is low and no minimum registration volume is required for viability. The applicant has operated gTLDs continuously since 2014.