.rewards

The mission of .REWARDS is to provide a namespace associated with the concept of rewards as benefits, incentives, or recognition provided in return for actions, achievements, participation, or loyalty. The .REWARDS gTLD is intended to serve a broad range of registrants and users, including individuals, businesses, organizations, communities, projects, and other entities that identify with, relate to, or wish to be associated with the concept represented by the applied-for string. The purpose of .REWARDS is to enable registrants to establish online identities using domain names that correspond to this concept. To achieve this purpose, Rein Check, LLC will make .REWARDS available for registration through registrars and other appropriate distribution channels; maintain a secure, stable, and reliable registry infrastructure; implement registration and operational policies that support the availability, security, and integrity of the namespace; and provide ongoing administration of the gTLD to enable registrants to register and use domain names within the namespace. The purpose of .REWARDS is sustainable over time because benefits, incentives, and recognition provided in return for actions, achievements, participation, or loyalty will continue to play a fundamental and enduring role across society. As society, technology, and methods of communication evolve, organizations and individuals will continue to establish online identities associated with the applied-for string.