.ball

The mission of .BALL is to provide a namespace associated with the applied-for string. The .BALL gTLD is intended to serve a broad range of registrants and users, including individuals, businesses, organizations, communities, projects, and other entities that identify with, relate to, or wish to be associated with the concept represented by the applied-for string. The purpose of .BALL is to enable registrants to establish online identities using domain names that correspond to this concept. To achieve this purpose, Velvet Taupe, LLC will make .BALL available for registration through registrars and other appropriate distribution channels; maintain a secure, stable, and reliable registry infrastructure; implement registration and operational policies that support the availability, security, and integrity of the namespace; and provide ongoing administration of the gTLD to enable registrants to register and use domain names within the namespace. The purpose of .BALL is sustainable over time because the applied-for string has multiple commonly understood meanings and broad applicability across a wide range of contexts. As society evolves, organizations and individuals will continue to establish online identities associated with the applied-for string.